The owner of one downtown Navasota storefront is looking to make up for a disappointing winter season by increasing her presence online.
Houte Couture’s owner Angela Kubacak tells Navasota News she lost a lot of her holiday sales because what little there was didn’t begin nearly as early as usual.
Kubacak says she believes this is due to some of Navasota’s big businesses cutting back on their workforces, leaving more and more local families just trying to get by.
So to combat her local losses, she continues, she is going to focus more of her time into the e-market.
Kubacak says the web has become the first place people use to seek things out, so she’s begun using social media like Facebook to keep people connected with her store. Her goal, she says, is to build an on-line store to reach out and find more customers on a global scale.
And with a whole new year to tackle it, she resolves to have www.houtecouture.com up by April.